MK-004 Individual Activity 2: What's the Point?
- Due No due date
- Points 0
- Questions 4
- Time Limit None
- Allowed Attempts Unlimited
Instructions
Directions: Imagine that you have been hired as a marketing consultant by a new business owner in the area. The business owner has very little knowledge of marketing activities or the marketing concept. In fact, s/he isn’t sure that it is necessary to market the business or its products at all. Answer the following questions as though you were talking to the business owner.